
"synopsis" may belong to another edition of this title.This chapter provides a theoretical framework of critical media literacy (CML) pedagogy and examples of practical implementation in K-12 and teacher education. MyBCommLab is not a self-paced technology and should only be purchased when required by an instructor. If you would like to purchase both the physical text and MyBCommLab search for ISBN-10: 0133806871/ISBN-13: 9780133806878. Note: You are purchasing a standalone product MyBCommLab does not come packaged with this content.
Offer the Latest Information on Today’s Hottest Topics and Trends: In-depth coverage of new and emerging media skills and concepts, as well as chapter-opening vignettes, figures, and communication cases that expose students to professional use of social media and other new technologies.
Promote Active Learning and Stimulate Critical Thinking: Examples, exercises and activities help students practice vital skills and put knowledge to immediate use. Help Students Apply Knowledge from the Text to the Real World: Cases give students the opportunity to solve real-world communication challenges. Personalize Learning with MyBCommLab: Inspire the exchange of new ideas and foster intriguing discussions with the abundant resources found in MyBCommLab. This program will provide a better teaching and learning experience-for you and your students. It helps students better prepare for class, quizzes, and exams–resulting in better performance in the course–and provides educators a dynamic set of tools for gauging individual and class progress. MyBCommLab is the online study tool that helps you transform business communication students into polished professionals, ready to tackle the rigors of today’s business landscape. MyBCommLab for Excellence in Business Communication is a total learning package. The Eleventh Edition offers in-depth coverage of new and emerging media skills and concepts, as well as chapter-opening vignettes, figures, and communication cases that expose students to professional use of social media and other new technologies. Technology, globalization, and other forces have dramatically changed the practice of business communication in recent years. Excellence in Business Communicationdelivers an abundance of the most realistic model documents and tools, helping students learn business communication skills by example. Students need to have excellent, effective, and practical business communication skills in order to succeed in today’s business world.
Learn Business Communication Skills by Example For undergraduate business communication courses